Case Study Cover

Pesetero: AI-Powered Marketplace

Challenge

Traditional classifieds and marketplaces suffer from a 'needle in a haystack' problem. Buyers struggle with rigid keyword searches that return irrelevant results if they don't guess the exact phrasing. Sellers, on the other hand, fight for visibility in a flooded feed. The result was a disjointed experience: endless scrolling, missed connections, and communication that felt clunky and disconnected from the discovery process.

Solution

We built Pesetero to bring the marketplace into the AI era. At its core is a Semantic Search engine that understands context, not just keywords. You can search for 'a vintage lamp for a mid-century desk,' and our AI finds the visual and textual matches instantly. We paired this discovery engine with a social-first layer—real-time messaging, instant likes, and smart notifications—creating a fluid ecosystem where finding, negotiating, and buying happens in one seamless flow.

Key Features

AI Search
AI Smart Search
Marketplace
The Marketplace
Messaging
Secure Messaging
Notifications
Smart Notifications
Likes
Likes & Watchlist
Analytics
Seller Analytics